Pedagogy at Vivekanand Business School

VBS uses a perfect amalgamation of numerous teaching learning methodologies to provide finest quality and employment oriented education to students. And as and when required, industry experts, prominent academicians and faculty members of VBS and other institutions are invited to share their experiences, difficulties and expectations with young minds of VBS. Cited below are various methodologies which institute is using to deliver business education as per requirements, standards, trends and development of industrial sector.

Global Trends and International Perspective

We daily face diverse range of universal trends both in technologies and foreign issues, hence VBS has included the subject of PGDM in Data Analytics course curriculum to educate students about the matters that are of super concern for industries nowadays. And events like international conferences and seminars have been organized by the institute in recent years in collaboration with distinguished speakers and experts of Indian and foreign origin to give a cumulative idea of global issues and various technologies to improve their business understanding.

Student Exchange Program

For the purpose of making students aware about complex business scenarios and dynamics not only on national but global levels, VBS has signed MOUs with numerous reputed International Institutes including Technical University of Cartagena, University of Highlands and Islands, Lincoln University ENAE Business School, Zagreb School of Economics and Management and Delaware State University. And under these collaborations institute keep conducting different kinds of knowledge exchange programs and research activities for both students as well as faculty members. In addition to this, students have the option of studying at prestigious University of Cartagena, University of Economics, Katowice, Poland and many more under the ERASMUS Mobility Program.

Experiential Learning

Vivekanand Business School promotes the practice of learning by doing and regularly encourage students to work on real time projects and internships to help them utilize their classroom learnings in real time scenarios. Apart from this, apprenticeships are also helpful to give experience of working in real time environment to students and strengthen their business knowledge. Last but not the least, to enhance practical learning experience of students and provide them best industrial exposure, VBS regularly organize special guest lectures and industry interaction sessions.

YUVA for SEVA

Yuva for Seva is another amazing teaching initiative of VBS’s Social Immersion Program , and has been started with the aim of making students socially sensitive, responsible and ethically strong individuals. This is a 3-week training program students work with various NGOs across the country and are motivated to come up with innovative and practically possible solutions for real world social issues.

Mentoring Program

Under the Mentoring Program, Vivekanand Business School organize a GuruShishya session on a regular basis to address academic and non-academic issues and difficulties of students and fix them by proving personal counseling and guidance to students. Because institute firmly believes that students should feel associated and comfortable while pursuing their dream courses with VBS. And as we all know that students face diverse range of problems at each level while pursuing higher education courses, so assisting them whenever required should be top priority of every educational institution.

Personality Development Program

As VBS believes that only imparting theoretical education in students will not be of much help in this dynamically evolving and cut-throat competitive world, hence to inculcate 21st century skills in students in the best way possible, highly qualified faculty members of institute regularly conduct individual personality profiling of each student to identify their strengths, weaknesses and areas of improvement. Another few benefits of these sessions are they help to enhance communication, leadership and networking skills of students, inculcate positive attitude in them towards life and make them competent managers and marketing professionals.

Centers of Excellence

VBS in addition to above initiatives has established numerous Centers of Excellence to provide a platform to students to put forward their innovative ideas, transform them into future leaders and upgrade their analytical thinking skills. These centers of excellence comprises of highly educated and extensively experienced faculty members, industry experts and recognized management thinkers and focus of these centers are primarily the critical business areas and cited below are the name of those centers which are working rigorously to build best academic and research practices.

Centre of Excellence – Banking & Finance
Centre of Excellence – Marketing
Centre of Excellence – Business Analytics
Centre of Excellence – Entrepreneurship and MSME
Centre of Excellence – Business Incubation
Centre of Excellence – Case Research and Development
Centre of Excellence – VBS Behavioral Assessment Centre
Centre of Excellence – Yunus Centre of Social Business
Students Cell

For the purpose of providing confidential and professional suggestions to students during their tenure at VBS, institute has established different types of students cells for which details are mentioned below.

Incubation & Entrepreneurship Cell: The objective of this cell is to provide professional consultancy to students and motivate them to think of creative entrepreneurship ideas.

Alumni Cell: This Cell has been set up for strengthening the bond between VBS and its alumni for mutual benefits.

Branding and Social Media Cell: The cell has been set up to enhance digital marketing and branding capabilities of students.

CSR Cell: The CSR Cell has been established to make students socially responsible and ethically strong.

Operations and Supply Chain Management Cell: The aim of this cell is to enhance knowledge of student’s in the discipline of operations and supply chain management.

Marketing Cell: The marketing cell at VBS assist students to understand the trade of marketing, develop innovative marketing strategies and skills.

Students Welfare Committee Cell: The main goal of this cell is to make sure students receive the benefits of welfare within the college campus.

Women Development Cell (WDC): This cell regularly organize seminars by inviting the successful women from different arenas to share their life experiences and motivate college students.

In today’s dynamic and technology driven world, student’s need to have such skills and experience so that they can sustain in this unpredictable world. And VBS believes that internships are a perfect fit for students in this regard. Cited below are the details of internships opportunities which are provided by the School to students pursuing PGDM course in various specializations.

Summer Internship Program (SIP)

This 8 week summer internship program has been initiated by the School to help students gain required job experience, practical business skills and decision-making capabilities and build their resumes in collaboration with brightest minds of the corporate. In addition to this, candidates also gain best quality technical knowledge and abundant chances to improve their soft and hard communication by interacting with industry professionals at the workplace. And it’s actually a win-win situation for both students and organizations they work with as companies get an idea about new pool of talent before actually recruiting them through placement drives.

Management Internship Program (MIP)

This 12 week internship program is especially designed for 2nd year PGDM students and the outstanding performing students are also offered Pre Placement Offers (PPO) from their organizations. And top companies who offers internships to VBS students under SIP and MIP like initiatives are HDFC Bank, Bank of Baroda, Future Group, Walplast, IMRB, Kelly Services, Sharekhan, Aditya Birla Capital, RCF Ltd., Parag Milk Foods, GSK, Godrej Properties, PWC, Emphasys, GEP Solutions, Amazon, KRG, JLL, Aptech and General Mills etc.

Hetaal Palan
Assistant Director
Student Relations
Vivekanand Business School