{"id":336,"date":"2024-03-14T09:58:13","date_gmt":"2024-03-14T09:58:13","guid":{"rendered":"https:\/\/vbs.ves.ac.in\/blogs\/?p=336"},"modified":"2025-12-12T15:37:21","modified_gmt":"2025-12-12T15:37:21","slug":"integrity-or-quick-money","status":"publish","type":"post","link":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/","title":{"rendered":"INTEGRITY OR QUICK MONEY?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"336\" class=\"elementor elementor-336\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c565b53 e-flex e-con-boxed e-con e-parent\" data-id=\"7c565b53\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a91914d sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"a91914d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p><b>Integrity in Business vs Quick Money: What Truly Lasts?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Who is to decide what is ethical and what is not? As complicated as this question sounds, the answer is quite plain and simple. One is always aware of what their conscience permits and what it forbids. Our conscience does its job pretty gracefully, but to adhere or to ignore is our call.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today, the scenarios that exist in the world of business are quite complicated with our heart and values on one side of the scale and money on the other. The question is, can both these sides weigh equally?<\/span><\/p>\n<p><b>The Ethical Dilemma in Modern Business<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In a world driven by competition, profit margins, and quarterly targets, the line between what\u2019s right and what\u2019s convenient often becomes blurry. Startups chase rapid growth, corporations focus on shareholder value, and professionals feel the pressure to deliver results. Amidst this, <\/span><b>business ethics<\/b><span style=\"font-weight: 400;\"> is often perceived as a luxury rather than a necessity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, <\/span><b>integrity in business<\/b><span style=\"font-weight: 400;\"> isn\u2019t just a philosophical idea\u2014it is a critical component of long-term success. Companies that prioritize ethical practices build trust among stakeholders, develop strong brand equity, and foster loyal customer bases. The ripple effects of doing what is right\u2014especially when no one is watching\u2014are long-lasting.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At <\/span><b>Vivekanand Business School (VBS)<\/b><span style=\"font-weight: 400;\">, ethics and values form the backbone of our <\/span><b>PGDM program in Mumbai<\/b><span style=\"font-weight: 400;\">. We believe that leaders who prioritize integrity not only create profitable businesses but also shape society in a positive way.<\/span><\/p>\n<p><b>Why Taking the Ethical Route Takes Longer\u2014But Is Worth It<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Business conducted with the right morals can consume more time in fetching profits. While a quick, unethical decision might offer a financial high, it is often followed by reputational risk, legal consequences, and inner turmoil. On the other hand, running a business rooted in values might seem slow, but it builds a strong foundation\u2014one that can withstand uncertainties and crises.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the long run, following the right course of action is what keeps the business machines running, with <\/span><b>customer trust<\/b><span style=\"font-weight: 400;\"> and <\/span><b>employee loyalty<\/b><span style=\"font-weight: 400;\"> acting as the fuel. Ethical companies are known to attract and retain talent, develop long-lasting partnerships, and even recover faster from downturns.<\/span><\/p>\n<p><b>The Allure of Quick Money<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Taking a shortcut may seem convenient and alluring at first. A shady deal, a manipulated report, or a misrepresented product might bring in revenue. However, the <\/span><b>satisfaction gained without any input of hard work<\/b><span style=\"font-weight: 400;\"> is often hollow. It lacks the sense of pride that comes from building something authentically.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can tuck your business under profits and put on a show on the exterior, but you cannot cheat your own self and your virtues. The guilt that follows also narrates stories of self-reflection. The disappointment of not being able to give back starts kicking in.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These moments of internal conflict often become turning points in a business leader\u2019s life. Many founders and executives have spoken about the loneliness that comes with unethical success. And it begs the question\u2014what\u2019s the point of wealth if it costs you your peace of mind?<\/span><\/p>\n<p><b>Business Has a Responsibility Beyond Profits<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Businesses have certain responsibilities towards the society. They are not merely profit-generating machines; they are participants in the larger socio-economic ecosystem. When businesses operate without malice and with a sense of accountability, they contribute to sustainable development, employment generation, and social equity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At <\/span><b>VBS PGDM<\/b><span style=\"font-weight: 400;\">, students are encouraged to view businesses as change agents\u2014not just revenue engines. The curriculum goes beyond numbers to explore the <\/span><b>social impact of ethical business practices<\/b><span style=\"font-weight: 400;\">, corporate governance, and sustainability.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re an entrepreneur, a manager, or a student of business, you must ask yourself: what do you want your legacy to be? Do you want to be remembered for your bank balance, or the value you created for others?<\/span><\/p>\n<p><b>Peace of Mind or Material Gain?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ultimately, it\u2019s up to you to decide what makes you sleep peacefully at night. Is it the material pleasures or food for your soul?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are several real-world examples of businesses and leaders who have walked the path of integrity. From companies that recalled faulty products at their own cost to whistleblowers who exposed corporate fraud, these actions require courage. But they also restore faith in the system and inspire the next generation of leaders.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As part of our <\/span><b>value-based business education<\/b><span style=\"font-weight: 400;\"> at Vivekanand Business School, we invite industry experts to share these stories with our students. Through <\/span><b>international immersion programs<\/b><span style=\"font-weight: 400;\">, guest lectures, and leadership seminars, our aim is to shape professionals who not only excel in the boardroom but also stand strong in the face of ethical dilemmas.<\/span><\/p>\n<p><b>Integrity Is a Long-Term Investment<\/b><\/p>\n<p><span style=\"font-weight: 400;\">In a marketplace obsessed with instant gratification, integrity might not always seem like the winning strategy. But if you zoom out and look at the bigger picture, it\u2019s clear that ethical businesses enjoy better resilience, brand loyalty, and stakeholder confidence.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As Warren Buffett once said, <\/span><i><span style=\"font-weight: 400;\">\u201cIt takes 20 years to build a reputation and five minutes to ruin it.\u201d<\/span><\/i><span style=\"font-weight: 400;\"> That quote perfectly encapsulates the fragility of trust and the importance of ethical conduct in business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you&#8217;re a budding entrepreneur or a corporate professional, choosing integrity is not just about doing the right thing\u2014it&#8217;s about doing the smart thing. Because <\/span><b>what truly lasts is not how fast you made money, but how well you made a difference<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><b>Closing Thoughts: Choosing Values in a Valueless Market<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The world may tempt you with shortcuts. It may reward speed over substance. But when the dust settles, it\u2019s those who stood their ground, stayed honest, and made decisions with integrity who are remembered and respected.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At <\/span><b>Vivekanand Business School<\/b><span style=\"font-weight: 400;\">, we are committed to nurturing such individuals. Through our <\/span><b>AICTE approved PGDM<\/b><span style=\"font-weight: 400;\"> programs and <\/span><b>ethics-focused learning environment<\/b><span style=\"font-weight: 400;\">, we prepare students not just for jobs, but for life<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Integrity in Business vs Quick Money: What Truly Lasts? Who is to decide what is ethical and what is not? As complicated as this question sounds, the answer is quite plain and simple. One is always aware of what their conscience permits&hellip;<\/p>\n","protected":false},"author":2,"featured_media":337,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-336","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-career-development"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>INTEGRITY OR QUICK MONEY? - Blogs | Vivekanand Business School<\/title>\n<meta name=\"description\" content=\"Explore the dilemma between integrity and shortcuts and understand how ethical thinking affects long-term success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"INTEGRITY OR QUICK MONEY? - Blogs | Vivekanand Business School\" \/>\n<meta property=\"og:description\" content=\"Explore the dilemma between integrity and shortcuts and understand how ethical thinking affects long-term success.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/\" \/>\n<meta property=\"og:site_name\" content=\"Blogs | Vivekanand Business School\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-14T09:58:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-12T15:37:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"580\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"VBS\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"VBS\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/\"},\"author\":{\"name\":\"VBS\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8\"},\"headline\":\"INTEGRITY OR QUICK MONEY?\",\"datePublished\":\"2024-03-14T09:58:13+00:00\",\"dateModified\":\"2025-12-12T15:37:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/\"},\"wordCount\":979,\"publisher\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#organization\"},\"image\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg\",\"articleSection\":[\"Career Development\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/\",\"name\":\"INTEGRITY OR QUICK MONEY? - Blogs | Vivekanand Business School\",\"isPartOf\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg\",\"datePublished\":\"2024-03-14T09:58:13+00:00\",\"dateModified\":\"2025-12-12T15:37:21+00:00\",\"description\":\"Explore the dilemma between integrity and shortcuts and understand how ethical thinking affects long-term success.\",\"breadcrumb\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg\",\"contentUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg\",\"width\":1920,\"height\":580},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/vbs.ves.ac.in\/blogs\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"INTEGRITY OR QUICK MONEY?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#website\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/\",\"name\":\"Blogs | Vivekanand Business School\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/vbs.ves.ac.in\/blogs\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#organization\",\"name\":\"Blogs | Vivekanand Business School\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png\",\"contentUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png\",\"width\":985,\"height\":324,\"caption\":\"Blogs | Vivekanand Business School\"},\"image\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8\",\"name\":\"VBS\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g\",\"caption\":\"VBS\"},\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/author\/seoadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"INTEGRITY OR QUICK MONEY? - Blogs | Vivekanand Business School","description":"Explore the dilemma between integrity and shortcuts and understand how ethical thinking affects long-term success.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/","og_locale":"en_US","og_type":"article","og_title":"INTEGRITY OR QUICK MONEY? - Blogs | Vivekanand Business School","og_description":"Explore the dilemma between integrity and shortcuts and understand how ethical thinking affects long-term success.","og_url":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/","og_site_name":"Blogs | Vivekanand Business School","article_published_time":"2024-03-14T09:58:13+00:00","article_modified_time":"2025-12-12T15:37:21+00:00","og_image":[{"width":1920,"height":580,"url":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg","type":"image\/jpeg"}],"author":"VBS","twitter_card":"summary_large_image","twitter_misc":{"Written by":"VBS","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#article","isPartOf":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/"},"author":{"name":"VBS","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8"},"headline":"INTEGRITY OR QUICK MONEY?","datePublished":"2024-03-14T09:58:13+00:00","dateModified":"2025-12-12T15:37:21+00:00","mainEntityOfPage":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/"},"wordCount":979,"publisher":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#organization"},"image":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage"},"thumbnailUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg","articleSection":["Career Development"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/","url":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/","name":"INTEGRITY OR QUICK MONEY? - Blogs | Vivekanand Business School","isPartOf":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage"},"image":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage"},"thumbnailUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg","datePublished":"2024-03-14T09:58:13+00:00","dateModified":"2025-12-12T15:37:21+00:00","description":"Explore the dilemma between integrity and shortcuts and understand how ethical thinking affects long-term success.","breadcrumb":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#primaryimage","url":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg","contentUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Integrity_or_quick_money.jpg","width":1920,"height":580},{"@type":"BreadcrumbList","@id":"https:\/\/vbs.ves.ac.in\/blogs\/integrity-or-quick-money\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/vbs.ves.ac.in\/blogs\/"},{"@type":"ListItem","position":2,"name":"INTEGRITY OR QUICK MONEY?"}]},{"@type":"WebSite","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#website","url":"https:\/\/vbs.ves.ac.in\/blogs\/","name":"Blogs | Vivekanand Business School","description":"","publisher":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/vbs.ves.ac.in\/blogs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#organization","name":"Blogs | Vivekanand Business School","url":"https:\/\/vbs.ves.ac.in\/blogs\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/","url":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png","contentUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png","width":985,"height":324,"caption":"Blogs | Vivekanand Business School"},"image":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8","name":"VBS","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g","caption":"VBS"},"url":"https:\/\/vbs.ves.ac.in\/blogs\/author\/seoadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts\/336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/comments?post=336"}],"version-history":[{"count":4,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts\/336\/revisions"}],"predecessor-version":[{"id":1001,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts\/336\/revisions\/1001"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/media\/337"}],"wp:attachment":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/media?parent=336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/categories?post=336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/tags?post=336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}