{"id":261,"date":"2024-03-14T08:57:45","date_gmt":"2024-03-14T08:57:45","guid":{"rendered":"https:\/\/vbs.ves.ac.in\/blogs\/?p=261"},"modified":"2025-12-12T17:19:53","modified_gmt":"2025-12-12T17:19:53","slug":"business-and-ethics-the-ideal-combination","status":"publish","type":"post","link":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/","title":{"rendered":"Business and Ethics: The ideal combination"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"261\" class=\"elementor elementor-261\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38273b6e e-flex e-con-boxed e-con e-parent\" data-id=\"38273b6e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e1a0cb sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"9e1a0cb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p><span style=\"font-weight: 400;\">After attending my fair share of E-Talks, webinars, etc. by the industry professionals and entrepreneurs, I have concluded that there is a favorite question that the audience likes to ask time and again. If you\u2019ve come this far reading my blog, you already know the question I\u2019m referring to. Yes, you guessed it right! There\u2019s always a question that pits business against ethics. I conjecture that most of them will agree that business and ethics don\u2019t go hand in hand, especially these days, and rightly so because business is a mind game, and emotions have no room in this game. People involved in the business arrive at decisions practically. Maximizing profits and earnings is the primary goal. Values and ethics take a backseat in the business scenario. Well, I have a different opinion because, in recent times, we have had so many examples that state otherwise, for example, the PNB Scam, Kingfisher Scam, etc. Unethical means did bring profits and fame but it is always short-lived. Eventually, everything comes crumbling down. An ethical way of doing business will always be fruitful in the long run. It will build their trustworthiness and gain profits too.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s not pit ethics and business against each other but associate them with each other.<\/span><\/p>\n<p><b>Why Ethics and Business Should Work Together<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ethics in business means being honest and fair to customers, employees, suppliers, and all stakeholders. It means being transparent about products, services, and business practices. Although unethical shortcuts might seem to offer quick gains, they often damage reputation and customer trust in the long run.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, ethical business practices build strong relationships and customer loyalty. Happy employees tend to be more productive and loyal too. In today\u2019s market, more consumers and investors prefer companies with strong ethical values. Many top businesses have shown that ethical behavior is not only good for society but also makes sound business sense.<\/span><\/p>\n<p><b>Facing Challenges and Staying Ethical<\/b><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s true that maintaining ethics in business is not always easy. Competition is tough, and companies often face pressure to meet targets quickly. Different cultures and regions may have varied standards of ethics, which can be confusing for global companies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, these challenges should not be reasons to ignore ethics. Instead, they highlight the importance of having clear ethical guidelines and strong leadership that values integrity alongside profits. Businesses must build a culture that encourages ethical behavior and holds everyone accountable.<\/span><\/p>\n<p><b>My Experience with Business Ethics at Vivekanand Business School (VBS)<\/b><\/p>\n<p><span style=\"font-weight: 400;\">As a student of the <\/span><a href=\"https:\/\/vbs.ves.ac.in\/academics\/pgdm-courses-in-mumbai\"><span style=\"font-weight: 400;\">Vivekanand PGDM program<\/span><\/a><span style=\"font-weight: 400;\">, I\u2019ve come to appreciate just how important ethics are in building a responsible business leader. At <\/span><a href=\"https:\/\/vbs.ves.ac.in\/\"><span style=\"font-weight: 400;\">Vivekanand Business School<\/span><\/a><span style=\"font-weight: 400;\"> (VBS), the courses don\u2019t just focus on theory or numbers \u2014 they really push us to think about doing business the right way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the best parts about studying here is the hands-on learning. We get to work on real business cases where making ethical choices isn\u2019t just a side note, but a key part of solving the problem. The teachers at VBS are very supportive and guide us to reflect on how our decisions can affect people and the wider community.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">VBS is well-known as one of the top PGDM colleges in Mumbai, especially because it focuses on value-driven education. The school prepares us not just to survive the corporate world but to do so with honesty and fairness. What I\u2019ve learned here is that chasing profits alone doesn\u2019t lead to lasting success \u2014 building trust and ethical practices is what truly helps businesses grow in a meaningful way.<\/span><\/p>\n<p><b>Conclusion<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Instead of viewing business and ethics as conflicting forces, we should see them as complementary. When businesses prioritize ethics, they not only protect their reputation but also unlock sustainable growth and lasting success. Learning to integrate ethical practices with business goals is essential for anyone who wants to thrive in today\u2019s competitive and complex market.<\/span><\/p>\n<p><b>Anjali Nair<\/b><\/p>\n<p><b>PGDM Batch 2020-2022<\/b><\/p>\n<p><b>Vivekanand business school<\/b><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>After attending my fair share of E-Talks, webinars, etc. by the industry professionals and entrepreneurs, I have concluded that there is a favorite question that the audience likes to ask time and again. If you\u2019ve come this far reading my blog, you&hellip;<\/p>\n","protected":false},"author":2,"featured_media":262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business &amp; Ethics for Sustainable Success \u2013 VBS<\/title>\n<meta name=\"description\" content=\"Discover why business and ethics form the ideal combination for sustainable success. Learn how Vivekanand Business School (VBS) prepares ethical leaders through its PGDM program and experiential learning.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business &amp; Ethics for Sustainable Success \u2013 VBS\" \/>\n<meta property=\"og:description\" content=\"Discover why business and ethics form the ideal combination for sustainable success. Learn how Vivekanand Business School (VBS) prepares ethical leaders through its PGDM program and experiential learning.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/\" \/>\n<meta property=\"og:site_name\" content=\"Blogs | Vivekanand Business School\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-14T08:57:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-12T17:19:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"VBS\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"VBS\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/\"},\"author\":{\"name\":\"VBS\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8\"},\"headline\":\"Business and Ethics: The ideal combination\",\"datePublished\":\"2024-03-14T08:57:45+00:00\",\"dateModified\":\"2025-12-12T17:19:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/\"},\"wordCount\":672,\"publisher\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#organization\"},\"image\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png\",\"articleSection\":[\"Industry Insights\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/\",\"name\":\"Business & Ethics for Sustainable Success \u2013 VBS\",\"isPartOf\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png\",\"datePublished\":\"2024-03-14T08:57:45+00:00\",\"dateModified\":\"2025-12-12T17:19:53+00:00\",\"description\":\"Discover why business and ethics form the ideal combination for sustainable success. Learn how Vivekanand Business School (VBS) prepares ethical leaders through its PGDM program and experiential learning.\",\"breadcrumb\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png\",\"contentUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png\",\"width\":750,\"height\":250},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/vbs.ves.ac.in\/blogs\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Business and Ethics: The ideal combination\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#website\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/\",\"name\":\"Blogs | Vivekanand Business School\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/vbs.ves.ac.in\/blogs\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#organization\",\"name\":\"Blogs | Vivekanand Business School\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png\",\"contentUrl\":\"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png\",\"width\":985,\"height\":324,\"caption\":\"Blogs | Vivekanand Business School\"},\"image\":{\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8\",\"name\":\"VBS\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g\",\"caption\":\"VBS\"},\"url\":\"https:\/\/vbs.ves.ac.in\/blogs\/author\/seoadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Business & Ethics for Sustainable Success \u2013 VBS","description":"Discover why business and ethics form the ideal combination for sustainable success. Learn how Vivekanand Business School (VBS) prepares ethical leaders through its PGDM program and experiential learning.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/","og_locale":"en_US","og_type":"article","og_title":"Business & Ethics for Sustainable Success \u2013 VBS","og_description":"Discover why business and ethics form the ideal combination for sustainable success. Learn how Vivekanand Business School (VBS) prepares ethical leaders through its PGDM program and experiential learning.","og_url":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/","og_site_name":"Blogs | Vivekanand Business School","article_published_time":"2024-03-14T08:57:45+00:00","article_modified_time":"2025-12-12T17:19:53+00:00","og_image":[{"width":750,"height":250,"url":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png","type":"image\/png"}],"author":"VBS","twitter_card":"summary_large_image","twitter_misc":{"Written by":"VBS","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#article","isPartOf":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/"},"author":{"name":"VBS","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8"},"headline":"Business and Ethics: The ideal combination","datePublished":"2024-03-14T08:57:45+00:00","dateModified":"2025-12-12T17:19:53+00:00","mainEntityOfPage":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/"},"wordCount":672,"publisher":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#organization"},"image":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage"},"thumbnailUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png","articleSection":["Industry Insights"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/","url":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/","name":"Business & Ethics for Sustainable Success \u2013 VBS","isPartOf":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage"},"image":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage"},"thumbnailUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png","datePublished":"2024-03-14T08:57:45+00:00","dateModified":"2025-12-12T17:19:53+00:00","description":"Discover why business and ethics form the ideal combination for sustainable success. Learn how Vivekanand Business School (VBS) prepares ethical leaders through its PGDM program and experiential learning.","breadcrumb":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#primaryimage","url":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png","contentUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2024\/03\/Business_and_Ethics_The_ideal_combination.png","width":750,"height":250},{"@type":"BreadcrumbList","@id":"https:\/\/vbs.ves.ac.in\/blogs\/business-and-ethics-the-ideal-combination\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/vbs.ves.ac.in\/blogs\/"},{"@type":"ListItem","position":2,"name":"Business and Ethics: The ideal combination"}]},{"@type":"WebSite","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#website","url":"https:\/\/vbs.ves.ac.in\/blogs\/","name":"Blogs | Vivekanand Business School","description":"","publisher":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/vbs.ves.ac.in\/blogs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#organization","name":"Blogs | Vivekanand Business School","url":"https:\/\/vbs.ves.ac.in\/blogs\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/","url":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png","contentUrl":"https:\/\/vbs.ves.ac.in\/blogs\/wp-content\/uploads\/2025\/02\/cropped-vbs-new-logo.png","width":985,"height":324,"caption":"Blogs | Vivekanand Business School"},"image":{"@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/df9d0d5f4a73233c15a4535da59218a8","name":"VBS","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vbs.ves.ac.in\/blogs\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/600413056438cc03205e0a3a1b833e359a42165522bd21f30455f2957c23b779?s=96&d=mm&r=g","caption":"VBS"},"url":"https:\/\/vbs.ves.ac.in\/blogs\/author\/seoadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts\/261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/comments?post=261"}],"version-history":[{"count":4,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts\/261\/revisions"}],"predecessor-version":[{"id":928,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/posts\/261\/revisions\/928"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/media\/262"}],"wp:attachment":[{"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/media?parent=261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/categories?post=261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vbs.ves.ac.in\/blogs\/wp-json\/wp\/v2\/tags?post=261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}