“All experience is an arch wherethro’ gleams that untraveled world whose margins fade forever and forever as we move”, an excerpt from Alfred Lord Tennyson’s poem ‘Ulysses’, perfectly encapsulates why experiences matter, and stands true for brand experiences too. It captures how…

The Mighty Covid-19 has disrupted & transposed the entire business and marketing. The impact it has created is not going anywhere soon. Rewind a year from now, who would have thought that the great human race would have on a house arrest…

KARTHIK MENON NEW ERA OF BUSINESS EMBRACING NEW TECHNOLOGICAL REVOLUTION IN BUSINESS Hello and welcome to the blog! We're all about discovering the unique connection between business, technology, and sustainability. In this blog, we'll see how technological developments have fundamentally altered…

The Fusion of Food and Travel Food and travel are two sectors that have seen significant transformations in the dynamic world of business. These historically distinct industries have come to be integrated more, ushering in a new era of commerce marked…

The phrase “New Era of Business” immediately instills one thought in my head: Artificial Intelligence. AI, its well-known shortened version, has taken the world by storm in all aspects of human life, especially in what humans do best: business. Business itself…

The fashion industry has emerged as a quintessential product of the modern era, and within it, the Indian fashion sector stands out as a global phenomenon, celebrated for its ingenuity, inclusivity, and commitment to sustainability. Recent reports suggest that the Indian…