Business Manager at Publicis Media – Sudhanshu Singh’s Success Story

Sudhanshu Singh (PGDM – Batch of 2018–2020) is currently working as a Business Manager at Publicis Media. Here’s a look at his career journey and the experiences that helped him reach this role.

Which part of the PGDM journey at Vivekanand influenced you the most and why?
The part of my PGDM journey at Vivekanand that influenced me the most was the exposure to industry-oriented learning through case studies, live projects, and guest lectures by professionals. These experiences bridged the gap between theory and practice, helping me understand how concepts are applied in real business situations. They enhanced my problem-solving and decision-making skills and built my confidence to handle challenges under pressure. The mentorship from faculty further guided me to think critically and shaped my overall professional outlook, leaving a lasting impact on my growth.

How did Vivekanand prepare you for real-world challenges in your career?
Vivekanand prepared me for real-life challenges by blending classroom learning with practical exposure, which helped me think critically and make informed decisions under pressure. From case studies and simulations to internships and live projects, I had the opportunity to build problem-solving, leadership, and decision-making skills that are crucial in today’s fast-changing business world. The collaborative environment encouraged teamwork, adaptability, and clear communication, while sessions with industry experts and peers helped me expand my professional network. Most importantly, the supportive faculty and their mentorship boosted my confidence, resilience, and ability to handle uncertainty—qualities that continue to guide me in real-world situations.

How did the faculty, placements, or industry exposure support your journey?
Guest lectures by industry experts helped me gain practical insights and understand how theoretical concepts are applied in the real world, broadening my perspective. The study materials provided were well-structured, comprehensive, and easy to follow, making learning more effective. Above all, the faculty played the role of excellent mentors, guiding me not only in academics but also in developing critical thinking, problem-solving abilities, and overall confidence.

What are your top 3 reasons to recommend Vivekanand to future students?

1. Personality Development
   • Self-Awareness – Understanding strengths, weaknesses, emotions, and behavior to improve decision-making and confidence.
   • Communication Skills – Building clarity in speech, active listening, and effective body language.
   • Confidence & Leadership – Developing the ability to lead, take initiative, and present ideas with conviction.
   • Adaptability – Cultivating flexibility to handle challenges, changes, and diverse environments.
   • Positive Attitude – Encouraging resilience, optimism, and a solution-oriented mindset.
2. Learning Beyond Books
   • Practical Exposure – Applying theoretical knowledge through real-world case studies, projects, and internships.
   • Skill-Based Learning – Gaining hands-on expertise in tools, technologies, or methods not covered in textbooks.
   • Critical Thinking – Developing the ability to analyze, evaluate, and innovate rather than just memorize.
   • Experiential Learning – Participating in workshops, simulations, and live projects for deeper understanding.
   • Holistic Growth – Expanding knowledge in areas like problem-solving, teamwork, creativity, and emotional intelligence.
3. Networking with Industry Experts
   • Knowledge Sharing – Learning directly from professionals with years of industry experience.
   • Career Guidance – Receiving mentorship, career tips, and direction from established experts.
   • Opportunities – Building connections that can lead to internships, jobs, or collaborations.
   • Staying Updated – Understanding industry trends, challenges, and innovations before they hit mainstream learning.
   • Professional Reputation – Expanding visibility and credibility by being connected with reputed industry leaders.