Shoppable Posts: A new way of Selling
Gone are the days when people used to actually get out there for Shopping. A…
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GenZ: Reimagining the role of HR
Every generation of workers has developed a distinct culture in the workplace, from baby boomers…
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New Normal – New Marketing?
HISTORY has witnessed, moments of crisis and uncertainty that have invigorated new innovations. It has…
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What outweighs What? Business or Ethics?
Yashna Bhagchandani Ethics is basically the morals, values or principles that govern our behaviour and…
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RISKY MARKETING CAMPAIGNS THAT PAID OFF
As marketers, the first instinct is to create a campaign that mitigates the risk in…
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Employer Branding – A value insinuating concept
It is not a lesser-known fact that every and any agency associated with an institution,…
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Integrating Sustainability in Tourism and Hospitality
Traveling remains an integral part of every individual’s life offering rejuvenation and bliss. With growing…
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Brand Experiences Matter!
“All experience is an arch wherethro’ gleams that untraveled world whose margins fade forever and…
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Emerging trends in business and marketing- Food
The Mighty Covid-19 has disrupted & transposed the entire business and marketing. The impact it…
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EMBRACING NEW TECHNOLOGICAL REVOLUTION IN BUSINESS
KARTHIK MENON NEW ERA OF BUSINESS EMBRACING NEW TECHNOLOGICAL REVOLUTION IN BUSINESS Hello and welcome…
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